About · No. 02The Shrishti EditBengaluru, IST
tap around the desk to interactdesk, 11:40 pm

Hi, I'm Shrishti Jain, a senior full-stack marketer in Bengaluru. I do the whole job, not one slice of it: positioning, messaging, content, SEO, lifecycle and launches, plus the reporting that shows whether any of it worked.

My path hasn't been a straight line, and I think that's the point. 8+ years across engineering, presales and marketing: testing telecom software at Vodafone, writing RFPs at Cognizant, then an MBA in marketing and B2B SaaS growth ever since. The technical side never left; it's why I can build the systems, not just brief them.

Lately AI sits in the loop for most of my work. It researches, drafts and tests faster than I can, which leaves me the part I like best: judgement and voice. I'd rather ship one clear idea than ten clever ones.

beforeGrowth consultant at Lotus Analytics (+120% organic traffic), RFPs at Cognizant ($6M in deals), test engineer at Vodafone.
nowGrowth Marketing & Events Manager at Moxo, leading a four-person team. Marketing sourced $7.2M in pipeline.
off the clockCats, fiction, roller skating, cooking, disco and rom-coms.
$7.2Mpipeline sourced by marketing
673%more paid conversions, on half the sessions
3.3×monthly organic visits in 12 months
$1.8Mpipeline from global field events
Still curious about my story?

where i've worked

  • Lead a four-person growth team owning SEO and AEO, paid, content, social, website, lifecycle and global field marketing. Marketing sourced $7.2M in pipeline and $2.15M closed-won ARR.
  • SEO: organic clicks +260%, average position 33.4 → 12.5, monthly organic visits 3.3× and leads 2.6×; organic sourced $1.9M pipeline and $600K ARR.
  • Paid: rebuilt for efficiency. Sessions down 50%, conversions +673%, conversion rate 0.27% → 4.19%.
  • Built the answer engine optimization (AEO) program from zero, making AI-assistant referrals a measurable channel.
  • Launched AI conversion tools (chatbot, self-assessment) and MCP workflows; on-site conversion +40%. PQLs from the homepage AI prompt box convert to SQOs at 12.5% vs a 7.4% MQL average.
  • Run global field marketing across the US, Europe, Middle East, APAC and Australia: $1.8M pipeline, 72 SQOs. Tripled quarterly G2 reviews.
  • Led a website rebrand and relaunch; landing-page conversion +35%.
  • Built the SEO and content strategy; organic traffic +120% in 18 months and 3× ranking keywords.
  • Ran the RFI/RFP lifecycle for Infrastructure Services across 12+ deals worth $6M in contract value.
  • Competitive intelligence and market analysis to shape go-to-market by geography and industry.
  • Led integration, functional and API testing for VOXI, a cloud-hosted mobile product on AWS for the UK, with zero defect leakage.

Co-coordinated the PR & Admissions Cell: led a 12-person team through admissions for 1,000+ shortlisted candidates across five cities.

Where the engineer in me started: embedded systems, hardware and IoT projects.

Proactive Award 2023 · Synergy Award 2024 and 2025.

my tech stack

  • Search Console
  • Semrush
  • Ahrefs
  • Scrunch
  • Hotjar
  • Webflow
  • Figma
  • Framer
  • Canva
  • WordPress
  • Wistia
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Google Analytics
  • Tag Manager
  • Looker Studio
  • HubSpot
  • Claude
  • ChatGPT
  • Gemini
  • Perplexity
  • Grok
  • Notion
  • Slack
  • Miro
  • Google Drive
  • Asana
  • Wispr Flow
  • HTML/CSS
  • JavaScript
  • GitHub
  • Vercel
  • Screaming Frog
  • Dreamdata
  • Clay
  • Claude Code
  • OpenAI Codex
  • n8n
  • Zapier
  • Make

my manifesto

A marketer who is chronically online, has taste, can actually make the thing, speaks AI and tech, and still checks the numbers. In practice:

Every brief starts with a person, not a channel. Once I know who it's for and what they actually care about, the message mostly writes itself.

I live where the audience lives: the feeds, the group chats, the comment sections. It's how I know what's tired, what's next, and what will land this week, not last year.

I don't just brief the work, I make it. Copy, decks, pages, scrappy videos. Taste is knowing what good looks like. Craft is getting it there.

Prompts, workflows, tracking, CMSs, the plumbing behind the funnel. I use AI to move faster and I understand the tech well enough to not need a translator.

Shipping fast is easy. Shipping something you're proud of, on time, with every detail checked, is the job.

A number nobody understands isn't a result. I report what moved, why, and what we'll do next, in words a CEO and an intern both get.

current earworms

Video GamesLana Del Rey · Apple Music

contact

Got something interesting?

Full-time roles, collaborations, good questions and everything in between. I read every message myself.

Let's talk →See my work